Services & Benefits
Proven ability to conceive, develop and direct the implementation of fully-
integrated marketing promotions including print, TV, radio, outdoor
advertising, direct mail campaigns, telemarketing efforts, point-of-sale
collateral materials, premiums and displays.
• Achieved close rates up to 35%
Identifies sales opportunities and target markets; develops pricing and
new mix of service plans.
• Generated $400,000+ incremental revenue within 1st year of launch
Successful experience developing, enhancing and launching products.
• Increased product sales by 208%
Over 8 years of successful marketing, including experience within a variety
of distribution channels and with events, sponsorships and co-op
strategies and tactics.
• Resourceful at stretching budget resources
• Increased intercarrier revenues by 260%
• Kick-offs rated “best-ever” by sales team
Effectively directs in a matrix organization including ad agencies, market
research, public relations and telemarketing firms, numerous inter-
departmental teams and direct reports
• Earned three performance awards for exceeding goals
Extensive computer systems and office automation experience;
• Net savings of over $300,000 generated
• Saved tens of thousands of dollars by developing and implementing
budgeting, literature distribution and intercarrier service systems
• $115 / hr
Services & Rates
Toukan Consulting Results-Driven. Quality-Oriented.